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TCS to Fashion New Partner Landscape for Primark to Transform and Grow its Operations

Posted On: 2024-08-29 14:23:40 (Time Zone: IST)


Tata Consultancy Services (TCS) (BSE: 532540, NSE: TCS), a global leader in IT services, consulting, and business solutions, has extended its partnership with Primark, a leading international fashion retailer across 17 countries in Europe and the US. Over the next five years, TCS will help transform Primark's technology operations to support the retailer's ambitious plans for global growth.

TCS has been working with Primark since 2016, establishing itself as a trusted partner to the retailer. As well as driving business-critical integration programmes and stabilising core platforms for the retailer, TCS has also improved cybersecurity capabilities, improving stability and reliability of processes and systems.

As part of this expanded partnership, TCS will help transform Primark's technology operating environment to make it more resilient, reliable, and efficient. By supporting Primark's transformation journey, TCS will help reduce time-to-market for the retailer, aligning with its strategies for future growth. TCS will help Primark adopt a more agile and product-based operating model by enabling automation through intelligent automation and DevOps technologies. This new operating model will integrate and optimise application development, testing and maintenance processes.

Andrew Brothers, Chief Information Officer, Primark, said, "To help support our ambitious growth plans we're expanding our partnership with TCS to build a robust, resilient, and reliable IT operating environment to become a more efficient, technology-led global organization with the agility to quickly adapt to changing demands and requirements in a fast-paced industry. Working with TCS will provide us with the ongoing operational stability and accountability needed to support our business to scale. This will allow us to respond to market trends and customer preferences in a timely manner, ensuring that we continue to deliver quality products at the best value for our customers."

Primark's new operating model will also be aligned to business functions and driven by their priorities, providing Primark with a comprehensive, real-time view of its technology, business systems and processes to enhance overall performance and enable the agile ecosystem required to support the organisation's rapid growth plans.

Shekar Krishnan, Vice President & Head of Retail - UK and Europe, TCS, said, "The fashion industry is continually modernising its entire value chain-from conceptualisation, to design, to production and retailing - with innovation-led initiatives to achieve environmental, social, and governance goals. We're thrilled to support Primark's mission to offer affordable fashion for everyone and its global vision for growth."

TCS set up operations in the UK market nearly 50 years ago and works with 200 of the region's bestknown and most-loved businesses, including British Airways, Virgin Atlantic, Sainsbury's, Nationwide, M&S, Asda and Boots. With its deep industry expertise and an employee strength of 23,000 people in the UK and Ireland, TCS holds a leadership position in software and IT services in the UK market. It has also been ranked the number one IT service provider for customer satisfaction in an independent survey of CIOs of the largest IT spending organizations in the UK.

Shares of Tata Consultancy Services Limited was last trading in BSE at Rs. 4506.75 as compared to the previous close of Rs. 4494.25. The total number of shares traded during the day was 72249 in over 3650 trades.

The stock hit an intraday high of Rs. 4563.15 and intraday low of 4457.85. The net turnover during the day was Rs. 326599297.00.


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