VIP Clothing Ltd., a leader in the innerwear market, is excited to announce the launch of its first-ever range of branded handkerchiefs under its accessories division. This move marks a significant step in the company's continued effort to transform traditionally unorganized categories into branded essentials. In addition to handkerchiefs, VIP is reinforcing its commitment to the footwear segment, with a special focus on its highly successful line of semi-premium socks.
The Chairman & Managing Director of VIP Clothing Ltd., Sunil Pathare said, "We redefined the innerwear market decades ago with the power of branding, and today, we see a similar opportunity in handkerchiefs. Our goal is to bring quality, style, and trust to this essential everyday category."
With branded handkerchiefs, VIP is adding a touch of personalisation and charm to its accessories section. This new addition offers customers a refined and stylish accessory, allowing them to showcase their individuality while complementing VIP's diverse product range.
VIP's accessories division plays a critical role in the company's strategy to strengthen its presence in the broader footwear and accessories market. With an unwavering commitment to quality, durability, and style, VIP aims to solidify its leadership position and meet the growing consumer demand for branded essentials.
Looking ahead, VIP plans to expand its portfolio and continue its legacy of innovation and excellence. By redefining standards in the categories of socks, handkerchiefs, and complementary accessories, VIP is poised to shape the future of everyday essentials for modern consumers.
Shares of VIP Clothing Limited was last trading in BSE at Rs. 47.94 as compared to the previous close of Rs. 49.49. The total number of shares traded during the day was 56013 in over 543 trades.
The stock hit an intraday high of Rs. 50.80 and intraday low of 47.61. The net turnover during the day was Rs. 2762069.00. |
